Digital Advertising

Ads that don’t just get seen, they get results.

Let’s be honest: digital advertising can feel like one giant money pit. You’ve probably tried boosting posts, dabbling in Google Ads, or running a quick promo - only to wonder where did that budget even go?

Truth is, platforms like Meta, Google and TikTok are incredible tools for reaching your dream customers - but only if you’ve got the right strategy, creative, audience targeting, and tracking in place. Without it, your spend doesn’t do much more than rack up impressions.

That’s where we come in. At Propel, we build ad campaigns that are smart, strategic and relentlessly optimised to get you tangible returns - whether that’s more bookings, more sales, or more leads that are actually worth following up.

From mapping out your marketing funnel to writing copy that clicks and creating visuals that stop thumbs mid-scroll, we handle every detail so you can finally feel confident your ad dollars are working as hard as you do.

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who is this for?

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Not seeing results from your current ads?

We’ll audit, tweak and rebuild so your budget stops being wasted.

Too busy (or over it) to learn the digital Ads maze?

Hand it to us. We’ll handle the tech, the testing and the tinkering - you focus on running your business.

Ready to scale, but need a plan that won’t burn cash?

We’ll build smart funnels that nurture prospects, so you get the right leads at the right time.

How we can help?

Foundational Set-Up & Optimisation

Get your ads set up right - from the ground up.

Maybe you’ve never run ads before. Or maybe you’ve dabbled, boosted a few posts, and now your Meta or Google account looks like a dog’s breakfast. This package is for you. We’ll set up your ad accounts properly, build strategic campaigns that guide your customers through the funnel, and create targeted audiences so you’re not wasting money talking to the wrong people.

Perfect if you want to feel totally confident your ads are structured for success from day one.
Packages starting from $2,250 + GST

Set up your ad accounts, campaigns & funnels from the ground up

Create audiences (custom, lookalike, interest - the works)

Give you a 90-min walkthrough so you actually understand what’s running

Provide video resources + 4 weeks of email support so you’re confident managing it

Monthly Retainer Management

Done-for-you campaigns that keep getting better.

When you’re ready to stop guessing and start growing, this is the way to do it. We’ll take full ownership of your ad strategy, build and test new campaigns, refine your audiences and creative every month, and make sure your spend is driving actual sales - not just likes.

You’ll get monthly consults and transparent reports (no confusing dashboards here), so you always know what’s working and where we’re heading next.

Perfect if you’re serious about scaling, want consistent marketing momentum, and like the idea of having a whole expert team treating your brand like it’s their own.
Packages starting from $1,250 + GST per month

Manage your campaigns month-to-month, with ongoing optimisation

Test new audiences, creative & offers to keep results climbing

Provide easy-to-read reports so you know exactly what’s working

Offer strategy consults & regular check-ins to plan your next moves

FAQs

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How much do I need to spend on ads?

We recommend at least $20/day for a full funnel on Meta. Google varies based on your industry’s CPCs. We’ll give you a clear recommended budget after your strategy session.

Do I have to provide my own creative?

Not necessarily. We can work with your existing content, or bundle in new content shoots to build scroll-stopping visuals tailored to your campaigns.

How quickly will I see results?

Most clients start seeing traction within weeks, but real optimisation typically happens over 2-3 months. (We’re in it for long-term, sustainable wins - not cheap clicks that go nowhere.)

Can you do just Meta or just Google?

Absolutely. We can manage Meta, Google, TikTok, Pinterest or LinkedIn - or build a multi-platform plan if that’s the best way to reach your audience.

Will I own the ad accounts?

Always. We set everything up on your behalf - they're your accounts and business assets. You'll never be stuck or locked out down the track.

Why businesses choose Propel...

Our clients choose Propel because we bring clarity where there’s confusion, systems where there’s guesswork, and consistent execution where there used to be stop-start effort. We combine regional insight with commercial-grade strategy to build marketing engines that actually support revenue, not just activity.

Kacey & Jerry - Wholefoods
"Since engaging Propel Digital and completing our rebrand, sales at our Wangaratta store have grown by over 20%.

Like any advertising, you get out what you put in, and Propel have a great team who listen, adapt, and help bring your vision to fruition. Their support has made it much easier for us to market ourselves with consistency and impact."
+277%
Increase in social reach
+83%
Increase in social engagement
Jess - Indigo Shire
"If you don't know where to start with your marketing, if you don't quite have the the resources to do it yourself, or if you're just looking to inject a little bit of creativity into your marketing, absolutely reach out and give the guys from Propel a call."
+134%
Increase in total social media audience across all channels.
+43%
Increase in average engagement rate across all channels.
Beth - Sorella Store
"Knowing that the ads for Facebook and Google are taken care of by the Propel team has been a really big weight taken off my shoulder, this has enabled me to focus my time on what's really important, being my customers and spending more time in my shop."
x4.5
Average ROAS for Google Ads
x4.1
Average ROAS for Meta Ads
Steph - Unite Refrigeration
"We find their process really easy and we still get to have a level of control over what gets published through our social media channels. They're currently building our website. If you're looking for someone to build on your brand identity and to save you time by running your social media content, they definitely worth reaching out to."
+61%
Increase in Leads via Meta Ads
+35%
Increase in engagement rates across Facebook & Instagram
Joe - Nutrien Harcourts
"This year we engaged Propel digital and what an amazing transformation... I don't think I've seen 25,000 hits on any of my own personal posts. So if you're not using Propel and you think digital or social media is important, I would think have a bit of a look into it.
1.14m
Combined reach on both Facebook and Instagram
250K+
Content interactions across Facebook and Instagram
Travis - Quantech
"Recent ad campaigns have shown really good results, allowing us to touch base with over 150 new clients. Our organic social media has seen over a 1400% increase in our audience in the last year alone.

We'd happily recommend anybody to Propel Digital looking for digital marketing assistance"
150
New leads in 3 months
1400% 
Increase in social engagement
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